Over the past decade and a half, the pharmaceutical industry has delivered some of the most astonishing breakthroughs in modern medicine. And it’s just as well, without them this article would be written from a destroyed apartment block in the middle of a dystopian nightmare.
Indeed, from treatments that were once the stuff of science fiction to everyday products that have quietly transformed public health, the sector has reshaped what is possible for patients, clinicians and health systems.
It has also changed expectations. Folk now assume that innovation will be faster, smarter and more personalised than ever before.
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