Author: apopescu@pmlive.com

Is Europe catching up (or pioneering the way) in digital therapeutics?

Emma Knott, associate director and head of Social Media at Publicis Resolute, says there’s power in pharma’s core narrative

Duncan Arbour, SVP Innovation, Syneos Health Communications Europe,  on the need for being faster to what really matters – finding the right  protocols for your patients

Simon Grime, of Wilmington Healthcare, explains how pharma can navigate the new integrated care landscape using an intelligence-led approach

Janssen believes RWE could realise an efficient, personalised and truly patient-centric healthcare system